Thoughtfully designed for growth, Carnalito is more than a restaurant—it’s a scalable concept built to resonate with today’s diners, create memorable experiences, and perform across every level of the business. Inspired by authentic Mexican taquerías and rooted in decades of family culinary tradition, Carnalito brings vibrant street food culture to New Orleans while being poised to expand into new markets.

At Jastor, we developed the full brand identity and concept, including experience consultancy, interior design in partnership with Plasma Nodo, and the creation of uniforms, merchandise, menus, and signage. We also crafted the layered experience of Tragos Amargos, the hidden speakeasy, including its naming and concept, adding depth and intrigue that elevates the brand beyond the taquería.

Every element of Carnalito and Tragos Amargos reflects a seamless fusion of cultural insight, strategy, and design: bold, modern, and authentic, yet anchored in tradition. The brand delivers not just food, but a lifestyle experience—a place where nostalgia, flavor, and social connection intersect.

Carnalito demonstrates Jastor’s expertise in creating multidimensional hospitality brands that are authentic, contemporary, and ready to scale, combining storytelling, design, and operational strategy into a cohesive, replicable model for growth.